Creating Your Online Story
Your Online Story might be a standalone project or a review of your business online. We can build on, or start from scratch.
Our Services Include
- Values: We work with your company values or help you define new ones. You get a consistent narrative across all digital platforms.
- Vision and Mission Statements: We collaborate with you to refine your mission statement.
- Company Pillars: We help identify or refine the core principles that make up your pillars. For example, a tech company might have pillars like “Innovation,” “Customer-Centricity,” and “Sustainability.” A healthcare provider might focus on “Quality Care,” “Integrity,” and “Compassion.”
- Brand: We can work with you to ensure your online story is true to your brand. We can help you develop or extend your brand. We can create the materials that your brand requires.
- Key Messages: We help develop concise, impactful key messages. These messages serve as the foundation for all marketing and communication efforts.
- Unique Selling Point (USP): Your Unique Selling Point sets your brand apart from competitors. It gives potential customers a reason to choose your product or service over others. It communicates your key benefit.
- Elevator Pitch: We can craft a new elevator pitch or refine an existing one. It tells the story of your product or service on the way up in the lift.
- Tagline: We create or fine-tune a tagline that encapsulates your online story. It aligns with your digital narrative.