Your Analytics and Reporting

#GoogleAnalyticsCertified

At Your Online Story, we provide comprehensive analytics and reporting services. We analyse your data and provide you with insights for making informed decisions.

Our Services Include

Foundational Analytics & Planning

  • Data Analytics: from foundational data to identify areas for improvement. We’ll analyse your data to identify trends, patterns, and opportunities for improvement. We’ll also provide actionable recommendations and insights.
  • Google Tagging Plans: that optimise your measurement strategy. Implemented through Google Analytics and Google Tag Manager.

Regular Reporting & Real-Time Monitoring

  • Monthly/Quarterly Reporting: Receive actionable, in-depth reports on a regular basis.
  • Dashboard Creation: that allow you to track key metrics.
  • Automated Alerts: for any significant changes in your performance metrics.

Strategy Optimisation & Personalisation

  • Predictive Analytics: using historical data to anticipate future consumer behaviour.
  • Personalisation: We utilise machine learning to tailor user experiences, increasing engagement.
  • A/B Testing: to optimise various elements.

Business Growth & Customer Engagement

  • Lead Generation: Capture new business opportunities with data-backed strategies.
  • Customer Retention: to keep your existing customer base through targeted retention strategies.
  • Marketing Insights: Understand customer interactions to inform future marketing campaigns.
  • Sentiment Analysis: to track customer feedback across platforms to gauge sentiment.

Performance Metrics & Long-term Tracking

  • Data Analysis: Dive deep into your data to identify trends, patterns, and opportunities.
  • Reporting: Receive customised reports summarising your performance metrics.
  • Long-term Tracking: measuring trends for a comprehensive understanding of your online presence.
  • Quarterly or Annual Reviews: that summarise performance for reporting periods.

Operational & Customer Experience

  • Operational Analytics: identifying process and procedural improvements for efficiency and cost savings.
  • Customer Experience Analytics: Improve customer service by pinpointing areas that need enhancement.

Continuous Improvement

  • Insights: Uncover hidden trends in datasets for valuable business insights.
  • Continuous Improvement: Regularly review performance data for ongoing strategy refinement.